Great royalty free images.

Show your contacts what you do in your newsletters: use pictures you've taken, on a clean, crisp white background. Don't have any pictures? Sign up for the Death to the Stock Photo newsletter. They'll send you beautiful pictures, like the ones in this template, for free once a month.

Benefits

Save loads

Shop anywhere

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When you write about your product, think of how it benefits the reader.

Get the tour

What's in it for them? What's the problem that your product solves?

Get the tour

Use links that say "Shop now" or "See it in action" rather than "Click here".

Get the tour

Shorter emails are better

This template features a lot of custom zones that can't be replicated unless you use the editor to duplicate sections.

That being said, consider which zones are absolutely necessary: if you have a "Tour" section, you may not need the "Gallery".

Instead of having all the information in your newsletter, use links to guide people back to your website or blog.

Visit the website

Gallery

Caption

Caption

Caption

Caption

Caption

Caption

Benefits

Two is better than 3

Two column layouts are more legible on mobile devices.

Keep your emails short - one or two sections, with a clear action for your readers to take.

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Make the images clickable

Click on the image above to add a link.

The link should take people to a webpage where they can get more information.

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Use lists

Break up long block of text into bullets:

  • Long blocks of text are scary
  • Bullets are far more manageable
  • Keep it simple
  • And keep the bullets to a minimum

Rather than flood them with information in the email, add links to a page on your website or your social media.

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